Share Your Genius studio set with two chairs, microphones, and a production camera
People First Media Systems

Your Expertise,
Built Into a Media Engine

We’re a full service media agency for B2B brands. We start with a show, then build from there on a roadmap that grows with you.

Book a 30-minute podcast strategy call
Trusted by
Element Three Guild Merchants Gong Jellyfish MeltwaterPartnerStackKSM CPAs & AdvisorsCalifornia ClosetsCast & CrewIsland Docebo MeltwaterPartnerStackKSM CPAs & AdvisorsCalifornia ClosetsCast & Crew
PEOPLE FIRST. ALWAYS.

People bring
your brand to life.

Your people are what make your brand impossible to replicate.

People first media puts the people in your company at the center of your content. Your founders, executives, employees, customers, and partners share what they know through a podcast, thought leadership, employee content, and video, and buyers come to trust the brand behind them.

It's never just
a podcast.™

A conversation becomes a show. A show becomes media. Media becomes the reputation your market trusts. Every fold runs on one question: how do we maximize the mic time?

Build Brand

Your show turns your people and ideas into thought leadership that builds trust, credibility, and recognition.

Grow Audience

Every episode reaches more people and gives them a reason to find, follow, and spend time with your brand.

Drive Demand

Guest conversations become relationships, opportunities, and content that supports sales and growth.

Crumpled sheet of paper Paper folded once Paper folded into a form Paper folded into a wing Finished paper plane

Four ways to build
your media engine.

Every engagement starts with strategy and a show. From there, we add the production, thought leadership, and growth work that take it further.

01 · Launch

Strategy & Development

This is the work that makes sure we know what to produce before we produce anything.

  • We audit what already exists: shows, events, raw footage, and conversations sitting unused.
  • We set the creative direction and show positioning.
  • We run audience research and pilot testing.
  • We build the visual identity, trailer, pilot, and hosting setup.
02 · Podcast Production

Essentials, Pro, Scale

We own everything outside the recording. You show up, have the conversation, we handle the rest.

  • Essentials covers standard production.
  • Pro adds elevated, YouTube ready production.
  • Scale delivers custom, craft led production.
  • Pro and above include brand sentiment and AI visibility reporting tied to your deals.
03 · Thought Leadership OS

One Voice. A Quarter of Signal.

Turn a senior leader’s ideas into a consistent LinkedIn presence through a quarterly interview and content system.

  • We run one interview session each quarter.
  • An optional Podcast Tour is available.
  • Additional leaders can expand the system.
04 · Genius Lab

YouTube, Built Native.

This is where we build new formats before they become a standard line item.

  • YouTube Production covers a channel audit, back catalog repurposing, and new episodes built around what has already proven to convert.
  • YouTube Growth covers monthly analytics tied to demand signals, channel packaging, and testing that compounds.
  • Paid media management covers ad budgets for channel and audience growth.

Media makes
ideas travel.

A podcast gives you more than an episode. It gives you ideas, stories, and moments that can travel across the channels where your audience spends time.

Testimonials

Don't just take
our word for it.

Trust
“Share Your Genius has my complete trust. They’re strategic tacticians. They guide my decision-making AND execute at the highest level.”
Devin Reed
Point of view
“SYG helped me find my point of view. That takes a sophisticated sounding board in a crowded content landscape.”
Tiffany Sauder
Growth
“You’re intentional about using technology and AI in meaningful ways to keep the human aspect present while also taking a data-driven approach to growth. You’re podcast scientists.”
Harald Overaa · Docebo
Partnership
“The combination of authenticity, warmness, and charm combined with the level of curiosity and nuance SYG has keeps me coming back as a client anywhere I work.”
Alex George
Foundation
“The GENIUS of working with Share Your Genius is the ability of capturing the essence of what our show needed to be to create this foundational asset for our company.”
EXL
Client results
200%

Audience growth for a client show.

$10M+

In revenue generated.

100M

Content impressions earned.

300%

Increase in engagement.

63M

Views, and that’s just one client’s show.

our client content brand
Big Little Wins

the plays behind people-first media. the formats, the small moves, and what we learn building shows, so your team can put them to work.

get big little wins
in your inbox.

Twice a month. Plays only, no filler.

Start your show

Create something
only you can create.

Your people already have the ideas. Let's build the show that gets them into the world.

Book a podcast strategy call